VP OF STORE OPERATIONS

a&bé x anna bé: DENVER, CO OR DALLAS, TX

At a&bé x anna bé, we provide a unique bridal shopping experience brought to you by lovers of fashion and people!  We foster safe, fun environments for brides to be themselves and celebrate their love every step of the way. Behind every one of our brides is a creative and genuine team member.

Our people are at the heart of everything we do. Our workplaces are communities of like-minded, amazing people from an array of diverse backgrounds. We are proud to cultivate a culture of teamwork, fun, and inclusivity. At a&bé x anna bé you will find the support needed in a place where you are valued and celebrated as an individual.

We're growing strategically all while maintaining the magic that makes a&bé x anna bé special.

The Opportunity:

We're hiring a VP of Store Operations based in Denver or Dallas to lead day-to-day operations across our 13 retail locations, manage our District Managers, and oversee our people operations function (HR, training, recruiting). This role reports directly to the CEO and is a critical member of our leadership team.

This is not a typical "retail operations" role. We need someone who:

  • Values culture as much as metrics

  • Leads with a developmental (not punitive) approach

  • Understands that creativity and experience are our competitive advantage

  • Can balance operational excellence with the flexibility required in specialty retail

  • Thinks strategically about people, not just processes

If you've thrived in specialty retail environments or similar mission-driven brands this could be your dream role.

What You'll Do:

Lead Store Operations

  • Manage 2-3 District Managers overseeing 13 (and growing) stores 

  • Provide strategic direction, problem-solving, and guardrails for DMs

  • Drive operational excellence: sales performance, customer experience, visual merchandising standards

  • Own store metrics: revenue, conversion, retention, profitability

  • Manage store openings and expansion 

  • Partner with CEO on store strategy, market selection, and growth planning

  • Be the escalation point for store crises, major personnel decisions, and complex customer issues

Lead People Operations

  • Oversee HR Manager (who manages onboarding, benefits, compliance, employee relations)

  • Oversee Trainer/Recruiter (who manages recruiting, training programs, hiring pipeline)

  • Own talent strategy: recruiting, retention, performance management, succession planning

  • Build and protect our culture across all locations (developmental, inclusive, fun)

  • Partner with CEO and HR Manager on compensation philosophy, organizational structure, and team development

  • Ensure compliance with employment law across 10+ states

Strategic & Leadership

  • Member of executive leadership team

  • Contribute to company strategy, annual planning, and growth initiatives

  • Represent a&bé and anna bé externally when needed

  • Mentor and develop your team for long-term growth

Who You Are:

Required Experience:

  • 8-12+ years in retail operations, with at least 5 years managing multi-unit stores

  • Experience managing District Managers or multi-site leaders (not just direct store management)

  • Proven track record in specialty retail, boutique retail, or mission-driven brands (not big box)

  • Experience with HR/people operations (either direct management or close partnership)

  • Comfortable with 10-20 location complexity (you've managed this scale or are ready for it)

Required Leadership Style:

  • Developmental, not punitive — you build people up, create psychological safety, coach through failures

  • Comfortable with creativity and ambiguity — you don't need rigid corporate structure

  • Thoughtful decision-maker — you balance urgency with quality, don't rush everything

  • Authentic and relational — you connect with people, not just manage them

  • Culture champion — you understand that culture IS the business in specialty retail

Required Skills:

  • Strong operational acumen (P&L management, KPIs, performance analysis)

  • People development expertise (you love growing talent, not just managing tasks)

  • Problem-solving ability (you can handle ambiguity, crises, and complexity)

  • Communication skills (you can rally teams, give feedback, present to leadership)

  • Systems thinking (you build processes that scale) 

Bonus Points:

  • Experience in bridal, fashion, or lifestyle retail

  • Experience building or working with private label programs

  • Experience with company growth/expansion (opening new stores, entering new markets)

  • HR or training background (formal or informal)

  • Experience in founder-led or entrepreneurial retail environments

What Makes us Different (Culture Fit is Critical):

We're NOT:

  • Corporate retail with rigid processes and top-down hierarchy

  • A place where metrics matter more than people

  • An environment where mistakes are punished vs. learned from

  • A company that prioritizes efficiency over experience

We ARE:

  • Mission-driven (every bride deserves a good time and a good dress)

  • Values-led (authenticity, inclusion, fun, community, design, integrity, improving)

  • Developmental (we invest in people, create psychological safety, coach vs. criticize)

  • Creative (we try new things, pilot programs, embrace imperfection)

  • Thoughtful (we make good decisions, not fast decisions)

If you:

  • Get energized by building culture, not just hitting targets

  • Love specialty retail but hate corporate bureaucracy

  • Want to be part of something meaningful, not just a job

  • Think operationally but lead with heart

  • Value autonomy and trust (we don't micromanage)

...then you'll thrive here.

THE GOODS:

Compensation:

  • Total Compensation: $210,000 - $235,000 based on experience and target achievement

Benefits:

  • Medical dental and vision insurance with a company contribution

  • 401(k) with employer match

  • Generous PTO policy (we value rest and recharge)

  • Remote work flexibility (some travel required, but you're not in stores 24/7)

  • Employee discount (because you'll want a&bé x anna be for your own wedding or someone you love)

Travel and location:

  • 30-40% (visiting stores, supporting DMs, attending events)

  • Based in Denver or Dallas

READY TO APPLY?

Please submit to people@aandbebridalshop.com the following:

  1. Resume (focus on operational leadership, people development, culture fit)

  2. Cover letter answering:

    • Why specialty retail vs. other retail environments?

    • Describe a time you coached someone through failure (developmental leadership)

    • What does "operational excellence" mean in a creative, mission-driven company?

    • Why a&bé x anna be?

We're looking for substance over polish. Be real, be specific, show us who you are.

We review applications on a rolling basis and will move quickly for the right candidate. If this sounds like you, we'd love to hear from you.

a&bé x anna bé is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.