A&BÉ X ANNA BÉ: ALL LOCATIONS

Free Gift With Purchase Starting November 1, 2026

exclusions apply: one gift per bride. gown purchase includes all reorder gowns and off-the-rack sample gowns. excludes accessories and bridal mini dresses. while supplies last.

THE LABEL WEDDING DRESS GIVEAWAY: NOVEMBER 2026

OFFICIAL RULES: NO PURCHASE REQUIRED TO ENTER OR WIN

1. ELIGIBILITY: The a&bé x anna bé the label dress giveaway is only open to individuals who are legal residents of the fifty (50) United States (including the District of Columbia) and Canada (excluding Quebec) and are 18 years of age or older. Employees of a&bé x anna bé, those involved in the production, development, implementation, or handling of the dress giveaway and/or the immediate family (spouse, parents, siblings, children) and household members (whether related or not) of each employee are not eligible. All U.S. federal, state and local laws and regulations and Canadian federal, provincial, and municipal laws and regulations apply. 

2. ENTRY PERIOD & DETAILS: To enter the giveaway, participants must:

  • Attend the 20th Anniversary Party on November 5, 2026 at any a&bé bridal shop, a&bé x anna bé bridal shop, or anna bé bridal boutique location

  • Follow all 3 brand accounts on Instagram (@aandbebridalshop, @aandbexannabebridal, @annabebridalboutique)

  • Post an Instagram Story from the 20th Anniversary Party and tag the corresponding brand Instagram account based on the shop location attended

  • If your Instagram account is private, please DM us a screenshot of your Instagram Story showing your giveaway entry

  • A Google form will be provided to the participant & must be filled out in full

3. WINNER SELECTION & NOTIFICATION: There will be ONE winner across all participating locations. a&bé x anna bé will select the name of the potential winner in a random drawing of all eligible entries received during the evening of November 5, 2026. The prize is non-transferable. The odds of being selected as a potential winner depend on the number of eligible entries received during the event. The winner will be announced on all 3 brand accounts (@aandbebridalshop, @annabebridalboutique, and @aandbexannabebridal) on Friday, November 6, 2026.

4. GIVEAWAY: The prize of ONE The Label wedding dress to be ordered from a&bé x anna bé with a retail value up to $2000. If the winner would like to order a gown less than $2000, there will be no cash refunded for the difference. If the winner would like to select a gown with a value greater than $2000, the $2000 will be applied to the balance and the winner is responsible for the difference. The prize can only be used towards ONE The Label wedding gown and may not be applied to accessories, alterations, or ancillary items. The winner must place their wedding gown order by December 31, 2026. This is a FINAL sale, and there are no refunds or exchanges. a&bé x anna bé does not provide alterations on the wedding gown. No cash or other substitution may be made, except by the Sponsor, who reserves the right to substitute a prize with another prize of equal or greater value if the prize is not available for any reason as determined by the Sponsor in its sole discretion. The winners are responsible for any taxes and fees associated with receipt or use of a prize.

5. RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Giveaway, entrants agree to release and hold harmless the Giveaway Entities from and against any claim or cause of action arising out of participation in the Giveaway or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Giveaway; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors; (d) lost, late, postage-due, misdirected, or undeliverable mail; (e) errors in the administration of the Giveaway or the processing of entries; or (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Giveaway or receipt of any prize. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.